#22 Wasureemon (June 1980).

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Wasureemon (June 1980).

Bold red Japanese lettering stretches across a bright yellow field, setting an instantly playful tone for “Wasureemon (June 1980).” Below it, a familiar blue robotic cat character beams with an oversized grin, one eye squeezed shut in a wink, while clutching an umbrella like a prized accessory. The clean outlines, flat colors, and high-contrast palette speak to the graphic confidence of early-1980s Japanese pop illustration.

A speech bubble reads “カサ、わすれないでネ。”—a gentle reminder not to forget your umbrella—tying the scene to everyday habits and rainy-season routines. Even the small bell at the character’s collar and the jaunty pose turn a practical message into something memorable, the kind of visual cue meant to stick in a child’s mind long after the page is turned. It’s a snapshot of how character design, humor, and public-minded instruction often met in print culture of the era.

Along the bottom margin, smaller Japanese text advises labeling belongings with a name and address (and company or school), grounding the artwork in the world of lost-and-found prevention and communal responsibility. That detail helps place this piece within the broader history of educational posters and safety campaigns, where friendly mascots carried messages more effectively than stern warnings. For collectors and researchers of 1980s Japanese artwork, this image offers both nostalgia and a clear example of how mass media used beloved characters to shape daily life.