#5 Programme cover for the Moulin Rouge starring Mistinguett by Charles Gesmar – 1925

Home »
Programme cover for the Moulin Rouge starring Mistinguett by Charles Gesmar – 1925

Bold lettering announces “MOULIN ROUGE” and “MUSIC-HALL” against a deep black field, while “Programme 2 Fr.” in the corner hints at the cover’s everyday life as a souvenir and a ticket into an evening’s spectacle. Designed by Charles Gesmar in 1925, the composition has the crisp punch of French poster art, using flat color, strong outlines, and theatrical contrast to pull the eye across the page.

Mistinguett appears as a stylized star of the stage, draped in pearls and bracelets, her elongated red gloves and poised hand turning performance into pure graphic rhythm. A small windmill motif nods to the Moulin Rouge’s iconic identity, while the sweeping pale plume-like shapes and soft pink tones evoke feathers, spotlight haze, and the lush excess associated with Parisian nightlife.

Three sleek hounds—adorned with jeweled collars and strands of beads—add a note of playful decadence, as if glamour has spilled beyond the performer and onto the very margins of the programme cover. For collectors of Art Deco illustration and music-hall ephemera, this artwork offers a vivid window into how entertainment venues branded their legends and sold an atmosphere as much as a show.